SC Johnson sued over Ziploc food preservation claims

By Celeste Bott (January 5, 2022, 4:44 PM EST) – A proposed class of customers sued SC Johnson & Son Inc. in federal court in Illinois, claiming they were misled by the claims that sealable plastic bags sold in various sizes under its Ziploc brand offered “unbeatable protection” or “unbeatable freshness”.

These claims on product labels lead consumers to believe that Ziploc bags offer “best-in-class protection for whatever they put in them,” but they’re no better at protecting food or keeping it fresher than competing products, said Errika, the lead plaintiff. Brown claimed in the complaint, filed Monday.

“Consumers will understand that the defendant’s technological claims mean that the product has certain…

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